I’m super proud of how well Jeremy Vine and Karen Clifton are doing on Strictly Come Dancing, and the icing on the cake is that Jeremy’s fans are loving his personal diary (aka a content strategy) on his experience – with all its behind the scenes images and small details – all being published by Jeremy and I on his new official website here http://jeremyvine.tv

Here are just a handful of the many lovely comments he is getting on his site.

‘Great blog so many details brings it to life and what a great dance on Saturday superb Keeeeep Dancing Jezz x’

‘A brilliant behind the scenes to Strictly. Go for it Jeremy Vine! Love your Radio Two show and it’s great seeing you dance so well.’

‘Thank you so much for the blog and photos – what a treat, we can’t get enough of Strictly in this house.’

‘What a great blog – you’ve told us about bits we never see so thanks!’

The best thing is it enables Jeremy (along with his FB) to talk direct to his fans and they are really enjoying it.’

I’m working with Jeremy Vine on elements of his digital strategy, including his website and Facebook page. Our reach on FB has now risen to 10x multiples of likes through the right sort of content creation, and site traffic is increasing as it’s SEO improves thanks to an ongoing SEO strategy. Follow Jeremy Vine’s strictly journey at http://jeremyvine.tv