Today, I’d like to tell you a story about working with the former Minister of State for Employment, Esther McVey, whose brand new website and personal branding has just been set live. I first met Esther many years ago when I was working at the Daily Mail newspaper, and was commissioned the most nightmare article…
I recently worked with the wonderful Jeremy Vine – tv presenter, radio presenter, dancer extraordinaire, author and all round brilliant person – on his new official website http://jeremyvine.tv and Facebook strategy ahead of his appearance on Strictly Come Dancing. Here is what Jeremy said about me!
As part of my ongoing digital strategy work with BBC and Strictly star Jeremy Vine, I’ve been working with Jeremy to build his official Facebook page. When we started working together, Jeremy had barely used Facebook even as a ‘real’ person, let alone created an official page for himself so we started from scratch. His page quickly…
I’m super proud of how well Jeremy Vine and Karen Clifton are doing on Strictly Come Dancing, and the icing on the cake is that Jeremy’s fans are loving his personal diary (aka a content strategy) on his experience – with all its behind the scenes images and small details – all being published by…
It is say pictures speak louder than words! So in a very brief post, I’ll leave you with this tweet by Jeremy Vine about – me! YIPPEE!!!
I’ve loved working with the hugely talented and downright lovely Jeremy Vine on his website. The idea was to have a magazine-style site that showcases Jeremy’s diverse talents and offerings, but that is also a place for him to blog and share the content that he creates. The site is clean, crisp and minimalist, and…
I’ve loved working on a new website for television and radio presenter Andrea Catherwood, which has just gone live at www.andreacatherwood.com. I also art-directed the photoshoot for a fantastic set of exclusive photos for her website. When on screen and hosting events, Andrea often has a very serious and corporate look, so the aim was to…
There is an interesting article in today’s Sunday Times Style magazine about blogging and the monetisation of blogs. For an ordinary person, this involves building a strong personal brand and a following, and then getting paid for sponsored posts. Once the reach and audience is there, beauty and fashion bloggers can command huge fees because…
Ever since I sold my online news agency in 2014, and started thinking how I could bring together my particular combination of expertise in digital, websites, journalism and publicity, I have become obsessed with the potential that well-known individuals have to use the internet and their websites (coupled with editorial skills) to not only engage with…
I’ve been hugely proud to work with the musician and presenter Cerys Matthews on her new ecommerce website. The aim was to create a fantastic showcase of Cerys’ incredible career, plus an integrated online shop where she can now sell her albums and children’s books direct to her fans. When it comes to celebrity website…
Over the years, having worked as a staff journalist on the Daily Mail and then owned my own news agency which was responsible for thousands of stories in the national press, I’ve got very used to seeing my byline and my work in print to the point that I often missed my own articles when…
I can’t even imagine the excitement that Brooklyn based Frank Collective felt when they were tasked with building muhammedali.com by Authentic Brands Group, the New York brand development and licensing company. But where would you even start with building a site that encapsulates, positions, and sells a man considered a legend around the globe? Here are…
I’ve spent the past few weeks working on a new website for Adil Ray, the creator and star of BBC 1 primetime sitcom Citizen Khan. The result is a high-impact, fully-responsive parallax scroll site that can be seen at http://adilray.com. The new site is set to delight and inform his fans (and boost DVD sales) and…
I’m a HUGE fan of video for websites. The stats say people are 80 per cent more likely to buy or engage after watching a video. And you only have to think of your own behaviour when it comes to engaging with people, buying services from people or trusting people after watching a video. You just…
With many of my web clients, I take the images for their site myself, but in the case of celebrities I usually employ an experienced celebrity photographer. I’ve recently been working with the ITV broadcaster Mary Nightingale, to create, design, build launch her brand new official website marynightingale.tv Part of the goal was to make the…
Recently, I was asked to host a web design workshop for 18 charities in Kensington & Chelsea, on behalf of the Kensington & Chelsea Foundation, an organisation that connects charities and businesses in the Royal Borough. I know you are thinking ‘What is this got to do with Cindy Crawford’s website’ so please bear with…