Another week, another webinar 🙂 Has anyone around here noticed I am obsessed with webinars? That is running them, not going to them….. although I have been to a lot of webinars too. From my own experience and that of my clients who have ‘real world’ businesses (as opposed to businesses that operate purely online),…
I was recently talking to a potential new client regarding their online marketing strategy. And like everyone, they had an idea of what they wanted to have done, which revolved around social content and Facebook ads. Which is great! These are both absolutely important elements of building visibility and promoting your business online.…
On Wednesday at 1pm, I’ll be running a repeat of the training I delivered last week at the British Library on How To Use Facebook For Business. Except this time I’ll be doing it as a webinar! Which means no travelling, no leaving your house, no schlepping across London, no risk of Ubers being on…
On Wednesday evening, I’m delivering my first ‘official’ training session on behalf of Facebook (it’s going to be at the British Library: tickets here). So I’ve been preparing my content and thinking about, from everything I learned at Facebook HQ, what, given I’ve got just an hour, are the most important things to tell other people so they…
Over the past few years, I’ve designed, built and now manage dozens of websites for business owners, experts and celebrities. And of course I work endlessly on my own. The one thing I know to be true is that websites are so much more than a vanity project. And I think most people know this…
They say the most important book in your life is the one you write yourself. Writing a book is still one of the most powerful ways to up your game as an entrepreneur, visible expert or business owner. And talking about this today is particularly apt because just yesterday, for example, I was on invited…
Over in my new Facebook Group #GetVisible this week, we’ve been talking about visibility. And specifically, what is it about visibility that, when you’re an expert, professional or authority figure (ie when YOU are your business) is the struggle. I ran a quick poll and actually thought the top answer would be about the technology.…
Recently, I was talking to one of my one-to-one mentoring clients about Facebook ads, and telling her about how I recently used them to run a client webinar which went on to have 500 sign ups at an ad cost of around £100, and has so far generated over £15k in sales. And I also shared how…
If you’ve ever thought perhaps you should be using video as part of your business visibility strategy, then you were right! Check out these 19 amazing statistics on the power of video and reach right now for your camera….. According to Dr. James McQuivey of Forrester Research, 1.8 Million words is the value of one…
For the past 3 months, I’ve known that I would have the opportunity to become one of only 8 Facebook accredited She Means Business trainers in the UK (and here I am with my certificate!) Research suggests that 900,000 more businesses would be created if the UK achieved the same level of female entrepreneurship as…
Today, I attended the launch of Facebook’s #shemeansbusiness campaign. The whole idea behind it is that when women succeed, we all win. And the campaign, which is partnering with Enterprise Nation, aims to train 10,000 women in Facebook For Business skills in 2017. And there’s an extra special reason this was exciting I’ve been invited…
Last year, when I was researching my book The Million Dollar Blog, I interviewed this fantastic, hugely succesful American guy called Evan Carmichael about personal branding. At 19, he built then sold a biotech software company. At 22, he was a VC helping raise $500k to $15mil. Evan was named one of the Top 100…
I’ve loved working with author (of 26 books!), menopause guru and coach Maryon Stewart. Maryon, a super well known health expert in the UK, wanted a new website to relaunch her personal brand following a few years off. Using her years of knowledge and expertise, Maryon coaches women in understanding the information, tools and techniques needed…
I recently sat down with the lovely Anthony Gell, the founder of the online platform Leaders In (a platform that showcases the opinions and views of some of the ‘world’s greatest leaders’ – I mean seriously! What an honour to be featured there!!!!). Anyway, we discussed all sorts of things such as accidental entrepreneurship, online success and visibility,…
I’m not a mad fan of poems BUT this one landed on my Facebook feed a few days ago, and I thought it was perfect for welcoming a new year. Whether you’re a she or a he, it’s all about dumping all the baggage and nonsense that holds us back from our grand plans! …
This is a question a client asked me recently, and I know it’s something a lot of people wonder about. And as always when it comes to a digital strategy and the online world in which everything works both separately and together, the answer is yes – and no. Let me explain If you think…