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Natasha Courtenay-Smith
The UK voice on D2C
Natasha Courtenay-Smith
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These digital platform statistics will make your eyes water

Digital strategyBy Natasha Courtenay-SmithOctober 24, 2017

Everybody has an opinion about the future PR. Where is it headed? What does it look like? Does it even exist? I’m actually giving a talk on Wednesday at Performance In Live about this very topic, which got me thinking about the fragmenting of media and why companies need to take a digital-first approach to…

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