AS FEATURED IN

ABOUT TASH

Tash the founder and executive producer of DTC Live, Biz Kids & The Notting Hill Company, and an entrepreneur, broadcaster, best-selling author, and investor.

Tash has made a significant impact over many years by leveraging cutting-edge online marketing techniques, mass mainstream media and a profound understanding of British consumers to achieve outstanding results.

Her entrepreneurial journey began in 2007 when she left her full time job at the Daily Mail newspaper and founded Talk to the Press, the UK’s first and leading online press agency, earning multiple prestigious awards along the way.

Separately, in 2009, she founded The Notting Hill Shopping Bag Company, which sells now-iconic tote bags to visitors to London’s Portobello Road, which she remains active in to this day.

In 2014, Tash successfully sold Talk to the Press to SWNS, marking a significant milestone in her business career. Tash went on to create and exit the Amazon-only beauty brand, Luminositie, and build one of London’s most prominent digital advertising agencies, Bolt Digital.

Specialising in e-commerce, Bolt Digital worked with over 200 brands, largely in the beauty and FMCG vertical, and served as the growth partner for numerous household name British brands.

In 2021, Tash’s leadership led to the establishment of DTC Live, the leading eCom, DTC and growth community.

Today, DTC Live supports over 4,500 retail, e-commerce, and tech brands through education and events and the DTC Live Conference won Best E-commerce Event at the Flame awards.

Tash is a strong advocate for fostering entrepreneurship in the younger generation. She is the founder of Biz Kids, a platform with a global reach that inspires an entrepreneurial mindset in children around the world, through hands-on and experiential learning for kids on topics such as entrepreneurship, personal development and financial literacy.

Most recently, Tash has opened The Notting Hill Company, an athleisure brand located at 11 Portobello Road, London, that expands on the popularity of the Notting Hill Shopping Bag.

Tash serves on the board of the CEW, the UK’s leading trade organisation for beauty brands, and is an an ambassador for Meta’s She Means Business initiative, founded by Sheryl Sandberg, and is part of a team that has trained over 100,000 female entrepreneurs in social media. She is also an ambassador for Child Bereavement UK, and The Kings’ Trust.

A former Daily Mail journalist, Tash regularly appears as a commentator for the BBC, Sky & GB News. She has expertise and opinions to share on entrepreneurship, retail, the economy, media, and marketing.

ABOUT TASH

Tash the founder and executive producer of DTC Live, Biz Kids & The Notting Hill Company, and an entrepreneur, broadcaster, best-selling author, and investor.

Tash has made a significant impact over many years by leveraging cutting-edge online marketing techniques, mass mainstream media and a profound understanding of British consumers to achieve outstanding results.

Her entrepreneurial journey began in 2007 when she left her full time job at the Daily Mail newspaper and founded Talk to the Press, the UK’s first and leading online press agency, earning multiple prestigious awards along the way.

Separately, in 2009, she founded The Notting Hill Shopping Bag Company, which sells now-iconic tote bags to visitors to London’s Portobello Road, which she remains active in to this day.

In 2014, Tash successfully sold Talk to the Press to SWNS, marking a significant milestone in her business career. Tash went on to create and exit the Amazon-only beauty brand, Luminositie, and build one of London’s most prominent digital advertising agencies, Bolt Digital.

Specialising in e-commerce, Bolt Digital worked with over 200 brands, largely in the beauty and FMCG vertical, and served as the growth partner for numerous household name British brands.

In 2021, Tash’s leadership led to the establishment of DTC Live, the leading eCom, DTC and growth community.

Today, DTC Live supports over 4,500 retail, e-commerce, and tech brands through education and events and the DTC Live Conference won Best E-commerce Event at the Flame awards.

Tash is a strong advocate for fostering entrepreneurship in the younger generation. She is the founder of Biz Kids, a platform with a global reach that inspires an entrepreneurial mindset in children around the world, through hands-on and experiential learning for kids on topics such as entrepreneurship, personal development and financial literacy.

Most recently, Tash has opened The Notting Hill Company, an athleisure brand located at 11 Portobello Road, London, that expands on the popularity of the Notting Hill Shopping Bag.

Tash serves on the board of the CEW, the UK’s leading trade organisation for beauty brands, and is an an ambassador for Meta’s She Means Business initiative, founded by Sheryl Sandberg, and is part of a team that has trained over 100,000 female entrepreneurs in social media. She is also an ambassador for Child Bereavement UK, and The Kings’ Trust.

A former Daily Mail journalist, Tash regularly appears as a commentator for the BBC, Sky & GB News. She has expertise and opinions to share on entrepreneurship, retail, the economy, media, and marketing.

Tash’s free resources

DTC Live Newsletter

The DTC Live Newsletter is published to over 4500 subscribers every Thursday at 9am and is packed with amazing eCom insights from Tash and the team at DTC Live.

DTC Gamechangers

Gamechangers is the free, one-day workshop run by Tash and her team at DTC Live for ecom brand owners and ecom marketing teams.

Biz Kids

Tash’s Biz Kids lessons stream live every Monday on TikTok during term time but are also available on demand through YouTube.

DTC LIVE

The UK's Premier eCom conferences and community

DTC Live is the UK’s leading conference community and event series, specifically tailored for the dynamic world of direct-to-consumer (DTC) e-commerce. This prestigious platform brings together industry innovators, trendsetters, and leading voices in the DTC space, fostering an environment of learning, networking, and growth.

DTC Live also operates products to support brands – The Edit Squad, CPA Doctor and Playbook.

DTC LIVE

The UK's Premier eCom conferences and community

DTC Live is the UK’s leading conference community and event series, specifically tailored for the dynamic world of direct-to-consumer (DTC) e-commerce. This prestigious platform brings together industry innovators, trendsetters, and leading voices in the DTC space, fostering an environment of learning, networking, and growth.

DTC Live also operates products to support brands – The Edit Squad, CPA Doctor and Playbook.

BIZ KIDS

Entrepreneurship for children

Tash is an an advocate of entrepreneurship and developing business skills in the next generation of entrepreneurs.

She founded the free platform Biz Kids to empower kids aged eight to 14 to be future entrepreneurs.

Biz Kids provides hands-on and experiential learning for kids on topics such as entrepreneurship, personal development and financial literacy.

Biz Kids social channels achieve over 1.6 million views per quarter and our TV content is broadcast on Sky 186 to up to 110,000 business-centric adults.

Fuelled by the kids’ desire to learn and helped along by national media coverage, Biz Kids has grown from a lockdown project into a global learning platform for business-conscious Gen Alpha children featuring live lessons with big name special guests from the world of entrepreneurship.

Today, kids from across the UK and from as far afield as Singapore, Malta and Finland attend the Biz Kids Live lessons.

BIZ KIDS

Entrepreneurship for children

Tash is an an advocate of entrepreneurship and developing business skills in the next generation of entrepreneurs.

She founded the free platform Biz Kids to empower kids aged eight to 14 to be future entrepreneurs.

Biz Kids provides hands-on and experiential learning for kids on topics such as entrepreneurship, personal development and financial literacy.

Biz Kids social channels achieve over 1.6 million views per quarter and our TV content is broadcast on Sky 186 to up to 110,000 business-centric adults.

Fuelled by the kids’ desire to learn and helped along by national media coverage, Biz Kids has grown from a lockdown project into a global learning platform for business-conscious Gen Alpha children featuring live lessons with big name special guests from the world of entrepreneurship.

Today, kids from across the UK and from as far afield as Singapore, Malta and Finland attend the Biz Kids Live lessons.

RETAIL BRAND

The Notting Hill Company

Founded in 2023, The Notting Hill Company is Tash’s athleisure brand that was born from the popularity of the Notting Hill Shopping Bag. Located at 11 Portobello Road, The Notting Hill Company celebrates the iconic area of West London.

RETAIL BRAND

The Notting Hill Company

Founded in 2023, The Notting Hill Company is Tash’s athleisure brand that was born from the popularity of the Notting Hill Shopping Bag. Located at 11 Portobello Road, The Notting Hill Company celebrates the iconic area of West London.

INVESTMENTS

Driving value and growth

Investing, valuations and fundraising for brands is a key topic across all of DTC Live’s events and activities. 

Tash’s personal investments include Triple Whale, Spacegoods, Chamberlain Coffee and Buddy & Lola and she is a founding partner in Bolt Angels which has invested in mental health tech platform JAAQ and computing business CUDO. 

Triple Whale achieved a 42x return in under three years.

INVESTMENTS

Driving value and growth

Investing, valuations and fundraising for brands is a key topic across all of DTC Live’s events and activities. 

Tash’s personal investments include Triple Whale, Spacegoods, Chamberlain Coffee and Buddy & Lola and she is a founding partner in Bolt Angels which has invested in mental health tech platform JAAQ and computing business CUDO. 

Triple Whale achieved a 42x return in under three years.

What people say about Tash

Tash is quite simply a web-genius. She advised me brilliantly on what kind of content works, explained social media to me, which I had never understood and now can see is indispensable, and she made sure my existing Twitter account, which with 400,000 followers was the most powerful resource we had, fed the other parts of my social media presence. A huge boon for me.

Jeremy Vine, BBC presenter

I met Tash at an event in London in 2017 where she was giving a talk on Facebook. After further discussions I secured the services of her agency Bolt Digital and I can honestly say my company has not looked back since, with sales growing day on day. I find Tash and her team patient, professional and human.

Maxine Laceby, Founder of Absolute Collagen

I really enjoyed working with Tash. She has enormous energy and commitment – and is full of innovative ideas. She makes things happen with minimum fuss. I am delighted.

Mary Nightingale, TV presenter & broadcaster

No stone goes unturned – Tash is a force of nature, thoroughly efficient and effective. If you’re looking for a captain to help you navigate website design or promotions in the entertainment business, look no further – you’ve found your (wo)man. Any burden involved in the process is shouldered by Natasha and she makes it feel like a walk in the park – a total joy. We were also in awe of Natasha’s skills as press agent/ pr.

Cerys Matthews, singer

Tash is amazing! We worked together on a recent project and every time we spoke I learned something new from her. Tash’s team are super talented and a delight to work with which made the whole project a lot of fun and a success. No idea was a bad idea to Tash and she always took time to consider even the craziest ideas.

Eimear McManus

Tash and the team were instrumental in developing our D2C game plan. The highly talented creative team at Bolt helped us clarify our creative messaging for the D2C audience. Most importantly, they gave us the tools and the roadmap for growing our digital presence with impactful and data-driven creatives. I’d highly recommend Bolt if you’re serious about your D2C ambitions. With their digital expertise and mentoring, you will be in safe hands.

Secil Fuller

Natasha was one of the very first accredited UK trainers for the #SheMeansBusiness campaign. I was absolutely thrilled to work with Natasha on a number of extremely popular events and campaigns. Her knowledge and enthusiasm for supporting entrepreneurs with their advertising and eCommerce growth plans is phenomenal. I would highly recommend anyone to work with Natasha!

Lorna Bladen

I have had the pleasure of working with Natasha and her team on a highly successful campaign. Natasha’s knowledge of her industry and drive for success is truly remarkable, and both her and her team are not only highly creative but also super great to work alongside.

Linda Carter

Natasha has supported Facebook’s She Means Business, supporting women to start and grow businesses online using social media. She is extremely knowledgeable, a great public speaker and a pleasure to work with.

Lauren Malone

As a D2C product in women’s health and beauty, Tash revolutionised our social and digital strategies and set us on the road to monthly sales growth. She has a unique understanding of data and how the platforms work coupled with creativity and boundless energy! Tash fully understands how the health and beauty industry works, what the consumer thinks, how they behave and how online brands can really make an impact to achieve all important growth.

Sophie Hooper

Tash supported Protocol with her outstanding team of specialists by guiding us through rigorous training with the D2C team and opened our eyes to the possibilities of the digital marketing world. I would describe her as the ‘Digital Queen’ and if you haven’t worked with her yet, you certainly need to reach out to her.

Rebekka Gardner

Natasha is a thought-leader in the media and marketing space. She has unrivalled knowledge of the Millennial/Gen Z mindset, and a rare talent for weaving compelling stories around brands. She is extremely hard-working in the service of her clients and also very pleasant to work with. Bolt’s customers typically see a dramatic growth in their customer numbers.

Mark Pilkington, author

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